Bad Tie In

What an unbelievably stupid tie-in.

What on earth were the Dole marketing folks thinking?

“American Blend, Captain America, the kids will eat it up!”

Why is Captain America ready to deliver a knockout punch?

What’s up with Spiderman’s twisted posture? No human or spider could attain that degree of torso twist. Why would Spiderman twist himself up like that?

What’s up with the red hexagons behind Cap and Spidey?

None of these questions are easily answerable. My experience is that if you even ask these questions, you’re considered something of a time-waster. That is, adult US citizens are expected to have a habit of not noticing lurid advertising. That just shifts the question to “why advertise at all?”